“HOW FRAGRANCE SHOPPERS ARE BREAKING DOWN GENDER NORMS”

HARPER’S BAZAAR UK

Considering that, by some reports, 96% of female perfumes can be described as floral, you might be forgiven for thinking that the majority of women are walking around in a flowery haze of fragrance. New research by showerstoyou.co.uk, however, suggests this couldn’t be further from the truth, with female consumers increasingly opting for traditionally masculine scents instead.

The study of over 66,000 participants, conducted with the help of Fragrantica, found that 70% of women’s top-rated perfumes contained so-called masculine notes, especially aromatic accords like wood or spice… READ MORE AT [HARPERSBAZAAR.CO.UK]

Newsletter 3-22-17

Lovestruck Floral Rush by Vera Wang is a floral scent. It features top notes of pink pepper, apricot blossom, and champagne, middle notes of marigold, passion flower and freesia, and base notes of musk, cashmere wood, and ambergris. This is very easy to wear, another beautiful fragrance from Vera Wang.

Newsletter 3-22-17

Onyx by Azzaro is dark and intense with a blend of notes like lavender, bergamot and mandarin at the first sniff with basil, cardamom and geranium at the heart note which are alluringly fresh. The base note has patchouli, benzoin, leather, amber and oak moss.